Over the past 20 years, as a broadcast journalist and PR executive, Lisa Johnson has developed and maintained close personal and professional relationships with local, regional and national media contacts. She was an award-winning television news anchor and reporter in the Las Vegas, Philadelphia and South Jersey markets. Lisa is also experienced in pitching stories to the media. As an Executive Board Member and Director of Brand Communications at The Venetian Resort Hotel Casino, Lisa developed strong relationships with top representatives from gaming, business, travel and entertainment media across the nation.
At The Venetian Las Vegas, Lisa oversaw the strategic development and media/marketing plans for the development and openings of entertainment productions, restaurants, retail outlets and some of Las Vegas' highest-profile special events. Some of those included Blue Man Group, Tao Restaurant and Nightclub, the elite VIP Paiza Club, as well as special events such as the international Estee Lauder Pink Event and Macao Week.
With her Broadcast Journalism experience, Lisa prides herself in translating clients' goals into tangible feature ideas that are relevant to today's multi-media platforms.
Previous experience & education
Media Relations Account Executive
Phaedra Laird joined Lisa Johnson Communications after working in local news for more than a decade. Starting as an intern in college, Phaedra quickly climbed the ladder at NBC 40 and went on to cover some of the biggest stories in our region, even freelancing for BBC Wales. Serving as Assistant News Director at the station, Phaedra was there until the final broadcast.
Now working as a Media Relations Account Executive with Lisa Johnson Communications,Phaedra uses her inside knowledge of how the media works and her contacts to help our clients.
A native of South Jersey, Phaedra is thrilled to work and live in the place she loves. After growing up in Camden County, Phaedra attended the University of Delaware and Rowan University before moving to the South Jersey shore.